Vidude Brand Assets Guidelines:

Vidude
3 min readFeb 22, 2024

--

Welcome to Vidude.com, the ultimate destination for creative expression and digital storytelling. Our brand assets are integral to maintaining a cohesive and compelling identity across all channels. These guidelines are designed to ensure consistency and authenticity in the use of Vidude.com’s brand assets, including logos, colors, typography, and imagery.

Logo Usage:

  • The Vidude.com logo is the cornerstone of our brand identity. It should be used consistently and prominently in all communications.
  • The logo should always be displayed in its original form, with no alterations to the design, color, or proportions.
  • Ensure that there is adequate space around the logo to maintain visibility and impact.
  • When resizing the logo, maintain the aspect ratio to prevent distortion.
  • Use the provided logo variations for different backgrounds and contexts, ensuring optimal legibility and visibility.

Typography:

  • Our primary typeface is Roboto. It is modern, clean, and highly legible, making it ideal for both digital and print applications.
  • Use Roboto consistently across all brand materials, including websites, marketing collateral, and presentations.
  • Ensure adequate spacing between letters and lines to enhance readability and visual appeal.

Imagery:

  • Images used in conjunction with Vidude.com branding should reflect our values of creativity, diversity, and innovation.
  • Whenever possible, use authentic and original photography that resonates with our target audience.
  • Avoid clichéd or stereotypical imagery, opting instead for dynamic visuals that capture the essence of our platform.
  • When incorporating user-generated content, obtain proper permissions and give credit to the creators whenever possible.

Voice and Tone:

  • Our brand voice is inclusive, passionate, and empowering. We celebrate creativity and encourage our community to express themselves freely.
  • Use a conversational tone in all communications, engaging with our audience in a genuine and approachable manner.
  • Avoid jargon or technical language that may alienate or confuse our users.

Wordmark and logo

Do not:

  • Use our Brand Assets in a way that would confuse someone into thinking that a product or item is made or endorsed by Vidude.
  • Use our Brand Assets in a way that would confuse someone into thinking that a website is run or endorsed by Vidude.
  • Alter, stretch, condense, overlay, stylize, or otherwise skew our Brand Assets in any way.

By adhering to these brand assets guidelines, we can ensure that Vidude.com maintains a consistent and impactful presence in the digital landscape. Remember, our brand is more than just a logo — it’s a reflection of our values, our mission, and the vibrant community we serve. Let’s continue to inspire, connect, and create together on Vidude.com.

--

--