Vidude Brand Assets Guidelines:

3 min readFeb 22, 2024


Welcome to, the ultimate destination for creative expression and digital storytelling. Our brand assets are integral to maintaining a cohesive and compelling identity across all channels. These guidelines are designed to ensure consistency and authenticity in the use of’s brand assets, including logos, colors, typography, and imagery.

Logo Usage:

  • The logo is the cornerstone of our brand identity. It should be used consistently and prominently in all communications.
  • The logo should always be displayed in its original form, with no alterations to the design, color, or proportions.
  • Ensure that there is adequate space around the logo to maintain visibility and impact.
  • When resizing the logo, maintain the aspect ratio to prevent distortion.
  • Use the provided logo variations for different backgrounds and contexts, ensuring optimal legibility and visibility.


  • Our primary typeface is Roboto. It is modern, clean, and highly legible, making it ideal for both digital and print applications.
  • Use Roboto consistently across all brand materials, including websites, marketing collateral, and presentations.
  • Ensure adequate spacing between letters and lines to enhance readability and visual appeal.


  • Images used in conjunction with branding should reflect our values of creativity, diversity, and innovation.
  • Whenever possible, use authentic and original photography that resonates with our target audience.
  • Avoid clichéd or stereotypical imagery, opting instead for dynamic visuals that capture the essence of our platform.
  • When incorporating user-generated content, obtain proper permissions and give credit to the creators whenever possible.

Voice and Tone:

  • Our brand voice is inclusive, passionate, and empowering. We celebrate creativity and encourage our community to express themselves freely.
  • Use a conversational tone in all communications, engaging with our audience in a genuine and approachable manner.
  • Avoid jargon or technical language that may alienate or confuse our users.

Wordmark and logo

Do not:

  • Use our Brand Assets in a way that would confuse someone into thinking that a product or item is made or endorsed by Vidude.
  • Use our Brand Assets in a way that would confuse someone into thinking that a website is run or endorsed by Vidude.
  • Alter, stretch, condense, overlay, stylize, or otherwise skew our Brand Assets in any way.

By adhering to these brand assets guidelines, we can ensure that maintains a consistent and impactful presence in the digital landscape. Remember, our brand is more than just a logo — it’s a reflection of our values, our mission, and the vibrant community we serve. Let’s continue to inspire, connect, and create together on